Making small business count

The IPA has a passion for small business. More than 75 per cent of our members are either servicing small business or are small businesses in their own right.
We constantly challenge ourselves to ensure we are delivering the best service possible to our members while maintaining our small business focus. As such, we have articulated our reason for being as:

To improve the quality of life of small business.

We recognise the vital contribution that small business makes to the economy globally. As trusted advisers, IPA members play a pivotal role in the lives of their small business clients and are in an ideal position to support the productivity, growth and prosperity of small business; thus making a genuine economic contribution.
For this reason we have established our vision as:

For every small business to have one of our members by their side

Advocating for the small business and SME sectors is at the core of what we do. In 2015, this advocacy work led to the landmark Australian Small Business White Paper, developed in conjunction with our dedicated IPA – Deakin University SME Research Centre. In 2017, we commenced, through our research centre and appointment of academics in the UK, the development of the UK version of the White Paper.
We have also partnered with a Shanghai-based consultancy to develop a small business policy platform in China which shares the universality of the White Paper model. Concurrently, we are working on the second edition of the Australian version with expanded research on additional factors including mental health and wellbeing of small business.

Our commitment to members

IPA’s commitment to members includes the delivery of quality continual professional development and education pathways, ensuring they maintain currency of knowledge and relevance in an ever-changing and competitive market. This is supported by a range of communications including technical newsletters and updates; major conferences and networking opportunities; and, an award winning online technical support platform.
Advocating on behalf of members is an ongoing activity for the IPA and we have a seat at more than 120 forums with key political, regulatory and industry stakeholders across Australia and overseas. This work is reinforced with a multitude of formal submissions to key influencers and an active media program.
The IPA also delivers many products and services to benefit members and their businesses through an array of strategic commercial partnerships.

让小企业占有一席之地

公共会计师协会（IPA）对小企业充满热情。超过75%的IPA会员服务于小企业或本身就是小企业主。

我们不断挑战自我以确保为会员提供尽可能最好的服务，并同时关注小企业。因此，协会存在的理由可阐述为：

提高小企业生存质量。

我们认识到小企业对全球经济的贡献举足轻重。作为值得信赖的顾问，IPA会员在他们的小企业客户生活中扮演着重要角色，并在提高生产力、小企业部门增长与繁荣方面有得天独厚的优势，真正实现对经济的贡献。

出于这个原因，我们将协会愿景确立为：

每一家小企业都有我们的会员辅佐。

为小企业和中小企业部门倡导是我们工作的核心。2015年，由IPA与迪肯大学中小企业研究中心通力合作的《澳大利亚小企业白皮书》发布成为我们倡导工作中具有里程碑意义的事件。2017年，通过研究中心和英国指定院校合作，我们开始了英国版本白皮书的研发工作。

我们也和一家坐标位于上海的咨询公司合作，在白皮书框架的基础上发布了上海小微科创型企业白皮书。同时，我们正在撰写第二版澳大利亚小企业白皮书，增加了包括精神健康、小企业福利在内的更多内容。

我们对会员的承诺

IPA对会员的承诺包括提供高质量的持续专业发展（CPD）课程和教育通道，确保会员在不断变化和激烈竞争的市场中保持足够的知识和相关性。通过一系列沟通渠道如专业技术更新、通讯、大型会议和人脉拓展机会，及获奖的在线技术支持平台来实现对会员的承诺。

为会员倡导是IPA的一项持续性工作，我们在澳大利亚和全球超过120个重要的政治、监管和行业相关论坛中拥有席位。我们通过向政策制定的主要影响者提交正式提案及活跃的媒体来强化该倡导工作。

IPA还通过一系列商业战略合作伙伴为会员提供许多产品和服务，为会员和他们的企业带来更多权益。